What better way to celebrate the start of Spring than to “Wake Up to School Breakfast” – this year’s NSBW theme! The School Nutrition Association (SNA) offers a comprehensive tool kit and other resources to help you get the word out that “school breakfast provides a sunny, energizing start to the day for your students.” The tool kit can be found on the SNA website and provides materials to use with students, parents, administrators, and the media.

This is the ideal time for you to take a look at our extensive varieties of Breakfast Breaks. Our flagship brand provides a wide variety of foods kids know and love – like muffins, Pop-Tarts, toaster pastries, cereal bars, yogurt, WG cereals, and string cheese. The most recent School Breakfast Scorecard released last month by the Food Research and Action Center (FRAC) credits the continued success of the School Breakfast Program (now serving 11.7 million students daily) to alternative service models such as Classroom Breakfast and “grab and go” meals. So boost your participation numbers and “Wake Up!” your students by adding our grab and go Breakfast Breaks to your menu!